Razor sharp strategy to move your business forward.


State-of-the-art technology and software development services.


Beautiful design that encompasses breath-taking functionality.




Nothing is a bigger waste of time and money than activity without proper strategic planning. Move with open eyes. We use all of the tools at our disposal to devise a strategy and plan that will work harder for you.


Use our cross-industry knowledge to gain operational insight into how you do business and how your market works. Gain superior knowledge over your competition and they'll never guess your next move.


Creativity is at our core. Build beauty and functionality that connects with your customers. We’ve consistently delivered  international re-branding projects for established industry leaders as well as startups.


Innovation isn’t novelty. Or ideation. Create unprecedented value with a team that knows the difference.

We'll review market-busting opportunities for creating products and services that the customer doesn't even know they need yet.


Understanding the market is key to creating a strategy that produces results. We’ll interview key stakeholders, find market numbers, analyze the data, and present our findings and recommendations to you. That’s right, we’ll even do the maths for you.


Fail to plan, plan to fail.

The best strategy in the world is nothing without a strong execution plan that dictates who, what, where, and when things will get done, so that real-world results are consistently delivered.

Operating Procedures.

Build an SOP (Standard Operating Procedure) that is rooted in anuncommon sense to ensure that your team are as efficient as possible.

Check out our own public SOP.

Technology Strategy.

Build a winning technology strategy with our team. Ensure that you choose the best configurations and architecture to ensure that you stay five steps ahead of the competition.

Maybe six, if you start this week.

Quick Wins.

Hit the low-hanging fruit hard and fast ninja-style, as we look at the quick wins that will move your business to the next level.

What could you do with efficiency gains of 20%-40%?



Business Systems.

How does your business use technology?  At a basic level, tech can improve organization, communication, and reduce burned time. At its potential, it can streamline processes, leverage your business model, and open up entirely new opportunities for growth. Get in high gear.

Digital Products.

What we’re talking about is limited only by your imagination. Our programmers are fluent in 16 coding languages, and our developers can build across 23 tools. Workplace software? Check. Multi-platform e-commerce? Check.

What can you imagine?

Mobile Apps.

Mobile apps that bring your strategy to life. We develop mobile apps from conception to delivery, and on-going development and support.

Understand which features your users want and get a well-designed, simple-to-use mobile application that will rock the market.

Corporate Websites.

Our experience and expertise will translate to a beautiful, functional website that will expand with your business, and make you look and feel like a true market leader.

Dress to impress.


Because brick-and-mortar stores are more expensive, and renovations take forever. Get yourself a storefront unencumbered by the weather or rent, sorted front and back-end to make it smart, responsive and simple-to-use.

Specification Writing.

Writing specifications is a crucial step in ensuring that a project is delivered on budget and on time, and ensuring that the features that are built match and exceed the standard expected by both the client and the end-users.

Platform Evaluation.

Unsure what technology platform or software application to choose for your business? Let our team do the heavy lifting with all the research and vendor evaluation, and come up with a proposal that ensures you choose the best possible option for your company.

Technology Roadmapping.

Understand what you need to build in the next twelve months (and, more importantly, why you need to build) by having our experts design a technology roadmap that will hit your business goals. Invest in a plan for scale, strategy, and your business’s full potential.


Use our expertise to configure and manage blazing fast cloud servers from the most popular providers such as Amazon Web Services, Google Cloud, and Microsoft Azure.

We'll keep everything humming along 24/7/365.



Brand Design.

Roll out your brand to every facet of your business with Mäd. Ensure that every customer touchpoint speaks the same clear message about who you are, and why you’re in business.

You'll look awesome, and your customers will thank you for their great experience at every point.

User Experience Design.

This field of experiential design is concerned with how a product feels. Products and processes need to feel natural and logical for the best possible user experience, working with verbal and cognitive stumbling blocks to build an experience that is smooth and satisfying.

User Interface Design.

The conception and implementation of the visual language of your platforms is crucial to translating your brand to new, high-tech spaces.

Our UI designers will draw out user paths, create a cohesive guide for your brand, and figure out a consistent design language.

Product & Service Design.

Create effective processes that are simple, logical, and allow your business to painlessly scale upwards. In the age of automation, this sounds so rational but is rarely done. Create more time in your life for the things that robots can’t do.

User Stories.

User Stories are used to make sure software does it’s job.

And like all stories, user stories have a beginning, a middle, and an end: “as a <type of="" user="">I want <value> for <my needs="" desires="">.” We love to make sure they have happy endings.</my></value></type>

Organizational Design.

Look after your team, your team will look after your customers, and then your customers will look after your shareholders. Build a fun, creative place to work where your team will grow, learn, and drive performance to the next level.

Customer Journeys.

If you know your customers, you can create value for them.

Understand how your customer’s journey affects their interaction with your business, and discover unique insights that can make your customer love you, and have them coming back again and again.

Storyboards & Prototypes.

This is the design before the design.

The brick-maker for the house builder. Get a deep understanding of what your products or services could be, with a high-level rapid prototype that allows you to validate the choices you make.

Design Sprints.

Tight collaboration gets greats results. Work with our design team right from our offices for a week and see the amazing insights and opportunities that you'll discover about your business. You'll get actual deliverable prototypes within five working days.



Request a Proposal.





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